Archive for November, 2009

You’re Really Rich. Now, Let The Whole World Know.

November 30th, 2009

diamond ring michael c. fina

This ad (for the jeweler Michael C. Fina) got to me. And not in a rush-out-and-find-the-one-in-a-million-who-thinks-I’m-one-in-a-million-and-sulk-until-he-buys-me-a-big-f-off-rock kind of way.

Let us parse:

“She’s one in a million.” OK, so far so not that rage-inducing (though more on this later).

“Now let the whole world know.” Sir? Sir? I have questions.

1. Why? Seriously, why not keep it to yourself? Does the world care? Did you think about this, Michael C. Fina: maybe the world ALREADY knows. Maybe the world already has a population of roughly 6,692,030,277 and therefore couldn’t give a rat’s arse about one in a piddling million.

2. Why with a diamond and not with a song, poem, painting, tattoo, teacup pig, Krav Maga training she’s always wanted, or by volunteering to do laundry for a year?

Oh, because the world might not get it. The world is a little slow. The world doesn’t speak in laundry, teacup pigs, or Krav Maga. The world speaks in diamonds aka small, portable symbols for lots of cash.

I’ve got nothing against diamonds (aside from the dead miners, the civil wars, and the indentured child slaves). I’m sure a lot of people buy and wear them just because they look nice and not because they want to let the world know anything. And a hand-woven caftan can be as much about making a statement as a five carat solitaire.  Oh, bugger. I’m actually starting to respect the simple honesty of this ad. Some people will buy diamonds to “let the whole world know” that their net worth girlfriend is superior to that of everyone else. Those people are probably the ones most likely to be swayed by an ad in a Sunday newspaper.

One thing still gets me, though. I’m one in WAY more than a million. What kind of stone do I get for that?

The Wrong Trousers

November 22nd, 2009

I could buy tops till the cows come home. If I were buying things, that is. Actually, last night I dreamed about a cow coming home. In said dream, I went to pick up my pet cow from the vet. She was as wide and well-stuffed as a sofa. I wondered if I should ride her home but decided against it on the grounds that I didn’t know how she would behave in traffic.

Anyway.

Bottoms are a different story, especially trousers. So hard to get the right fit! And when oh when will harem pants go away? Not for some time, I fear: Topshop and Marks and Sparks just showed next year’s collections to the press, and M&S is banking on “the new pyjama pant” being the next big thing. How does it differ from the plain old pyjama pant? Well, I bet it will cost a lot more. The best solution might be just to stop getting dressed. Or, better yet, stop getting out of bed.

harem scare 'em

harem scare 'em

J. Crew recently told me that if I thought I couldn’t “do skinny,” I might be mistaken. So I went into the Time Warner Center store to test this hypothesis. I tried on a pair of ankle stretch toothpicks, which sounds like a form of torture for mice but translates as short, stretchy, and tight.

mouse torture instruments

mouse torture instruments

Surprise: there is some truth in advertising. I thought I couldn’t do skinny, and there I was, doing skinny! Bigger surprise: they only looked good from the calf up. I guess I can do skinny but I can’t do short. They would probably look SUPER HOT with preposterous heels. And a white ribbed tank top, dark roots, crumbling trailer in the b.g., loser boyfriend named Darryl Wayne a blur on the horizon as he makes off with my welfare check in his beat-up Mustang.

Dang, I shoulda bought them jeans!

Green Washing (in a Good Way)

November 19th, 2009

83286702

Know how I always say the greenest thing you can do is not buy anything? Well, I do. And when I’m feeling really grouchy, I’ll say things like “buying green sh*t doesn’t make you green.” Even though I know replacing the “i” in shit with an asterisk doesn’t make it pol*te.

Anyway, it turns out I may have been slightly less than a hundred percent correct.

How many pairs of underwear do you have? I don’t mean that in a creepy way. I only ask because one of the easier ways you can be greener with your wardrobe is to wash your clothes less often. But to do that, you’re going to need enough smalls to go the distance between laundry bouts.

The biggest environmental impact from your clothes comes from washing and drying, not manufacture or transportation. Do you know how much energy that washing machine uses? About 0.256 kWh per load, plus about 40 gallons of water. Most of the energy goes towards heating the water. So if you love those hot washes, think about going warm or cold a bit more often. The good news is that hot water shrinks and fades fabric, so your clothes will last longer if you lower the temp. The bad news is that hot water also gets things clean. To get around that, you can soak your dirtiest things in warm water before washing. Also, treat stains as soon as they happen. You might not even need to put the item in the washer at all.

Thought your washer was bad for your carbon footprint? It’s positively smug, sitting as it does next to one of the biggest energy hogs around, the dryer. One dryer cycle uses more than 10 times the energy of a wash, and it destroys your clothes so you’ll end up buying new ones sooner. Got a yard? Stick up a clothes line. No outside space? Get a clothes horse, leap on its back and ride it all the way to green heaven. Or just hang the stuff on your shower curtain rail. Yes, it’s unsightly, but so are dead polar bears.

Need I mention environmentally-friendly detergent? Some are better than others; nothing works quite like chlorine. Just console yourself with a well-earned feeling of smugness if the grey-ish tinge on your running socks gets you down. And keep pre-treating those stains!

The best part is that you get to do all of it less often, and you can use the time you would have spent on laundry for other, low-impact pursuits.

(Stinky guy who was sitting near me on the subway yesterday: none of this applies to you. Wash, wash, wash the stench away, using all the industrial chemicals in China if necessary.)

Critical Blogger

November 10th, 2009

Remember that (by now WAY overcooked) metaphor about self-basting turkeys? I promised I’d offer up some shining examples of style writers who eschew the roasting pan and flap their highly fashionable feathers freely. Turns out, it’s slim pickins out there.

Thank the gods of style (sartorial and syntactical) for Cintra Wilson, who regularly writes as the Critical Shopper in the New York Times. The Critical Shopper feature in general is a welcome relief from the “oops, I just vomited up this press release and called it a story” approach that prevails elsewhere. Not so much in the hallowed style pages of the NYT, you understand — most of that’s either dull or of the “Five Favorite Belts Under Five Hundred Dollars” variety. I believe the word for the latter crime is “aspirational.” Aspire to this, NYT style scribes: offering more sensible suggestions about things a rational human of moderate means trying to survive the worst recession of her lifetime so far might realistically consider buying/wearing.

So when the Critical Shopper appears, I lap it up like it’s the last French 75 in the desert. Each piece is a review of a store, and not those tiny, hidden away, one-of-a-kind boutiques that you’re never going to get to unless you live in New York. In fact, the one that got me all excited recently was Wilson’s take on Ann Taylor, somewhere I’ve always sneered at. OK, I admit I’m not sure I’ve ever set foot in one, but even the window displays have tended to make me yawn. You can read CW’s hilarious take on it for yourself here. Cintra Wilson, I think I love your writing. Anyone who can make an article about Ann Taylor both funny and interesting is a heroine in my book on my blog.

I was also intrigued by Mike Albo’s review of the yoga wear chain Lululemon. Yes, apparently men shop! Not as much as women, but they do. And not just for beer and flat screen TVs; for things like “yoga pants that don’t gape or ride up.” But that’s not the interesting part. Just hang in there till you get to Landmark Forum.

Which is most definitely NOT my advice for life in general.

Free Fashion Writer (in Every Box of Cornflakes)

November 4th, 2009
Inside the Teen Vogue closet

Inside the Teen Vogue closet

My friend David Page recently posted an article on The Traveler’s Notebook entitled “Do Freebies Undermine Honesty in Travel Writing?” It’s a thought-provoking and beautifully-written piece which sparked a lively online discussion. Apparently, freelancers for the NYT’s Travel section have to agree never to accept freebies, even when writing for another outlet. The idea is to breed a morally incorruptible, fiercely independent journalistic stable. The reality, given that most freelancers also have to write for publications that can’t or won’t cover their expenses, is that this policy makes it very hard for those without independent means to make travel writing a career.

I can’t help drawing a comparison to fashion writing, where the proliferation of freebies may be one of the main attractions for many hopeful young Wintour-Wannabes. Obviously, the average style story isn’t likely to come with the same kind of tab as a travel piece about trekking in Nepal. But I think that the questions about who should pay for what and the ramifications of that raised by David’s piece resonate far beyond the travel pages. With old and new media mud wrestling in a shallower revenue stream, do you have to be a mad man (or woman) to go into journalism?

I have never heard of a style journalist turning down a freebie. But it’s just clothes and cosmetics, right? It’s all frivolous, empty, and totally subjective anyway! Who cares if glossy mags are basically catalogs that readers/consumers have to pay for, while most fashion and beauty blog posts are press releases that publicists don’t (except with the odd free purse or powder compact)? I do care, actually; as David suggests, it’s hard to write well and sell a product at the same time. That’s why advertising is so lucrative. If I really wanted to do that, I should probably be begging to be hired at BBDO, not browsing “job” listings where established cosmetics companies offer to pay bloggers $15 per 300-word post. I kid you not. But hey, you probably get free face cream!

There’s already more than enough writing out there online and on newsstands that’s been sucked dry of all liveliness by the need to sell ads. While I’m not getting freebies, beholden to commercial interests, or on the payroll of an organization that is, I may as well say exactly what I want. Better that than acting as if I were subject to the same restraints as someone writing for a major commercial media outlet just in case I might be in that position again sooner or later. For some reason this makes me think of self-basting turkeys, which I always imagine climbing obediently into a roasting pan and offering helpful advice on the oven temperature. If the regurgitated press release is the norm in style blogging, we are all in danger of forgetting that there are other ways to write.

Vive la independence! Uggs are vile. Marc Jacobs’ clothes are unflattering to women. Sleep, sunscreen, and water will do a hundred times more for your skin than Crème de la Mer.

I might or might not sell my soul (send offers here), but I certainly won’t give it away.

Next: the freebie-eschewing frontline of fashion writing freedom fighters.